m*m atelier

We are transmitting our original textile and products, from Nishijin, Kyoto to the world

April 28, 2011

4/28 Our cooperate web site of HINAYA KYOTO is coming soon!





We have been working on this cooperete web site for a year is coming in the middle of May. Please look forward to!

by izukuranaoto | 2011-04-28 11:32



April 22, 2011

4/22 HINAYA, héritière d'une longue lignée du soyeux japonais

We are going to send our textile for Paris for Haute Couture Collection today

This will be the fourth time with Haute Couture in this July.

I really look forward to seeing new collection.


HINAYA, héritière d'une longue lignée du soyeux japonais
Du son régulier des métiers à tisser résonne ici et là. Des nuages de fumée montent des bassins de teinture. Des discussions s'animent sur la création entre les designers textiles. Les spécialistes de teinture, de tissage et de confection se croisent avec enthousiasme dans les ateliers, mobilisant pour créer des tissus inédits et inimitables. Tel est le défi des créations d' HINAYA, héritière d'une longue lignée du soyeux japonais.

・・・・・・・・・・・・・・・・・










by izukuranaoto | 2011-04-22 08:59



April 20, 2011

4/20 HINAYA Obi going to NY, II

I write “HINAYA Obi going to NY” before but this time that was across the Atlantic Ocean.

April 7th, They were used in the event「KIMONO CATWALK」at Museum of World Culture in Sweden museum of world culture.

I already introduced sometime before Kimono Hiro, Ms. Hiromi Asai and this is her work.

I would like to introduce some photos from her today.

You can see more detail about this event in her own blog.

It was the first page on local news paper there.




You can see the cat walk. Over 400 people enjoy her work!




This is with our “HINAYA Obi”. Ms. Asai said that this Obi was very picky for Kimono and had a hard time to coordinate but everyone was fascinated.




by izukuranaoto | 2011-04-20 10:56



April 19, 2011

4/19 Jean DOUCET + HINAYA - Collection couture printemps / été 2011

Lady’s and Gentlemen!

Please enjoy the Couture collection of Jean Doucet in Paris on January 26th.

The video was already shown in this blog before, but this time I would like to enjoy the photos.




















by izukuranaoto | 2011-04-19 08:39



April 18, 2011

4/18 Guest

Professor Oda visited us last Friday to Kyoto from Tokyo.

He teaches at Sugino Fukushoku University.

He saw HINAYA textile when he visited Haute Couture Show in Paris in January. He asked On Aura Tout Vu about us and had interest of us.

He suggested very interested project to us at the end.

It was the collaboration with Japanese young designers and HINAYA.

I accept right away, it must be very meaningful for us.

Of course I will keep it posted.

by izukuranaoto | 2011-04-18 15:15



April 15, 2011

4/15 I will leave for Tokyo for business

It has been for 4month and half!

by izukuranaoto | 2011-04-15 18:40



April 13, 2011

4/13 When buildings meet the sky

I reported that day through this blog..

HINAYA invited the artist from NY Susan Cianciolo in Nov. last year and support her produce.

She had a exhibition at that time as "my visit to KYOTO" to show her archives. She also had a talk show by Nakako Hayashi with Akira Minagawa from mina perhonen as special guest.

She had an exhibition with the products from those days in Kyoto at National Arts Club, NYC as「When buildings meet the sky」 on 16th of Feb.

I introduced the photos before at this blog and please enjoy the video this time.





As you see, it was very different from ordinary cat walk style fashion show.

Susan Cianciolo, she has been opening her own arts crossing between art and fashion and expresses her new style as “This is a new departure”.

It was very shocking when I saw it and felt goose bumps..

Even she said Kyoto was her one of her favorite cities, she was with her 2 years daughter in a place not used to and unpredictable life in a strange country yet she perfectly concentrated producing her arts using her own natural sense positively, with her own pace.

When buildings meet the sky ・・

She was inspired the sky from the window in HINAYA or over the roofs and left Kyoto with words "I would like to exhibit with “SKY” as ny next theme".

I saw she captured exactly what she said in her show in Feb.

I just assume that it was different in her heart between the building and sky in NYC that she always sees and Kyoto's.

This is a new departure・・

The collaboration with Susan Cianciolo, it will be very precious for us from now on.

by izukuranaoto | 2011-04-13 16:38



April 11, 2011

4/11 blog about "HINAYA" Obi just started

We just started the blog about “HINAYA” Obi blog the other day.

We introduce one of a kind Obi made for exhibitions or special obi with rare color or weaving.

You can see those obi at the show room on the 2nd floor in our building and new HINAYA KYOTO store in Kiyomizu Gojozaka.

We will introduce about our products more through web site from now on.

Please look forward to it!

For the exhibition in March 2011

Honored to produce, HINAYA Obi “Korai-kumi Hassun” one of a kind





For the exhibition in March 2011 with Golden Flowers
Honored to produce, HINAYA Obi “Sazanami Karakumi” one of a kind





 
Please contact at
Show room Origin in HINAYA


418-1 Anrakukoji Kamitachiagaru Shinmachi Jokyoku Kyoto 602-0064 , Japan
Tel : 0120-360-178
E-mail : hinaya@akihikoizukura.com

Open 9:00 - 18:00
Close Sat. Sun. National Holidays

HINAYA KYOTO

by izukuranaoto | 2011-04-11 17:43



April 10, 2011

4/10 The cherry trees are in full bloom now

















by izukuranaoto | 2011-04-10 12:39



April 8, 2011

4/8 Shanghai Isetan Department Store AKIHIKO IZUKURA Promotion for scarf

The next time promotion for scarf of AKIHIKO IZUKURA will be held from Friday May 6th to Thursday May 19th at Shanghai Isetan Department Store.

For that, I will leave for Shanghai on May 5th .

by izukuranaoto | 2011-04-08 18:04



April 6, 2011

4/6 The blog of mitasu+ just started

We just started blog for mitasu+ from April.

Every single scarf is one of a kind mitasu+ and it's truly special piece only for you.

Just only one, only for you from only once in a life time.

mitasu+ made its devue at ATELIER show in NYC in Feb. and is started selling in our show room in Kyoto. It has been very successful.

It is very happy to see to release them from our hands, however, kind of  sad feeling at the same time I have when I have to say good-by to them, too  after the all of affection to produce one by one.

That might be the reason to establish the blog to remember them to make their album.














size: 146 * 37
quality: Linen 56% Silk 42% polyurethane 2%
price: 22,050 JPY


Address. 1st Fl. HINAYA Show Room 418-1 Anrakukouji-cho, Kamigyou-ku Kyoto 602-0064 Japan
Phone. 0120-360-178
Business hours. 10:00 ~ 18:00
Holiday. New Year's day

by izukuranaoto | 2011-04-06 15:54



April 5, 2011

4/5 Kimono Catwalk by Hiromi Asai in Gothenburg

I would like to transfer from the press release from HIROMI ASAI for Kimono Show which I introduced here in this blog on Thursday April 7that MUSEUM OF WORLD CULTURE in Sweden. She is the stylist for that event.

Ms. Asai is already in Sweden and will start from this Thursday.

The ticket are almost sold out!

I wish I could be there but pray for her success in the distance in Kyoto.

Kimono Catwalk by Hiromi Asai in Gothenburg, Sweden

Kimono Catwalk is held at the Museum of the World Culture in Gothenburg, Sweden on 7th April 2011 at 6:30PM. A New York-based kimono fashion stylist, Hiromi Asai, brings a unique, colorful fashion show, where old meets new.


Kimono Catwalk by Hiromi Asai in Gothenburg

FOR IMMEDIATE RELEASE
PRLog (Press Release) – Apr 03, 2011 – The kimono has a long history in Japan — more than 1,000 years —, but the kimono should be recognized as a fashionable garment, not just a traditional or ceremonial garment.

Kimono Catwalk is held at the Museum of the World Culture (Världskulturmuseet) in Gothenburg, Sweden on 7th April 2011. It starts at 6:30PM. A New York-based kimono fashion stylist, Hiromi Asai, brings a unique, colorful fashion show to the museum, where old meets new.

Museum of World Culture is holding a special exhibition called “Kimono Fusion“, during the period from September 17th 2010 to May 31st 2011. This exhibition takes its starting point in the kimono and merges it into current Japanese subcultures and fashion trends. This Kimono Catwalk is linked to this exhibition.

Hiromi Asai shows the basics of authentic kimonos and the change in kimono fashion through more than one thousand years, followed by Kimono Catwalk, a kimono fashion show where different styles are displayed on the catwalk. At first, she demonstrates how the kimono is worn and how the Obi sash is tied in various ways, as well as how the kimono has influenced both art and fashion all over the world. Subsequently, different styles are shown from traditional to contemporary African, including traditional Japanese wedding fashion. Through this show, she would like the people in Europe could realize the variety of kimono beauty as well as the potential of kimono to be recognized as a new world fashion.

This event is nominal supported by the Embassy of Japan in Sweden. HINAYA KYOTO, WAFRICA, and Kimono Hiro in NY support to provides kimonos and obi sashes. This event also would like to encourage people suffering from the disaster in Japan.

The kimono is not a heritage. Hiromi Asai believes that the kimono could be used as a garment that is beyond cultural and ethnic boundaries.

---------------------------------

Detailed information
Kimono Catwalk
http://www.smvk.se/smvk/jsp/polopoly.jsp?d=851&a=18256&l=en_US

Mode & Classic LLC / Kimono Hiro in NY
475 Main Street
New York, NY 10044, USA
Phone: +1-646-233-1487
E-mail: inquiry@kimonohiro.com
Web: http://www.kimonohiro.com/photo.html
http://www.kimonohiro.com/index_eng.html

by izukuranaoto | 2011-04-05 16:34



April 4, 2011

4/4 AKIHIKO IZUKURA 、now you can order from 银联在线商城

AKIHIKO IZUKURA started selling scarf through 银联在线商城 from this month.



银联在线商城 AKIHIKO IZUKURA

银联在线商城 is the portal site for the customer who has 银联credit card.



I already introduced this video in this blog and we produced this for this company.

Now just you can watch this video in Youtube but you will be able to see through  YouKu.com which is public video in China soon.

I promiss that we will put this video project on the track repeating trial and error.

by izukuranaoto | 2011-04-04 16:19



April 2, 2011

4/2 Social Media Revolution 2 Japanese version




by izukuranaoto | 2011-04-02 07:55



April 1, 2011

4/1 When we welcome new freshmen as our staff

Today, we welcomed two new staff members as freshmen.

It is always moving when we start working with the freshmen every ear.

It reminds me when I was there, don’t you think?

This is just only once in a life time, isn’t it?

I always give the speech at the first morning gathering for them “the ideal” and “the reality”.

That was I used feel when I was there and still have same feeling even 16 years later since then.

We must be very astonished and confused when we see the gap between the ideal and the reality when you have just started working out. The thing is how positive you can move forward in between.

Accept the gap, stare the reality and not twist your ideal, and try step forward, keep forward.

You need strong backbone to make it to your motivation even if the gap is too big for you.

The efforts you did is not wasting at all and helps you grow. To keep making that effort must to change it better.

To live without ideal or to give your dream up feeling frustrated is too vain to live.

Let’s talk about it based on job.

We, each staff in HINAYA is trying to make our ideal come true and work worthing not just wasting a time to come to work.

by izukuranaoto | 2011-04-01 15:09